Marcel Rapold
Information Technology Project Manager | Digital Transformation & Public Transport | MAS Digital Business
Schweiz
IT Project Manager at Zürcher Verkehrsverbund (ZVV) specialising in digital platforms, web infrastructure, and public transport. Responsible for strategic initiatives including the AEM CMS cloud migration, SwissPass integration, and NOVA connectivity, with extensive experience as Application Manager and Product Owner. Holds a Master of Advanced Studies in Digital Business (HWZ), complemented by CAS qualifications in Digital Leadership, Disruptive Technologies, and Digital Finance.
Professional Experience
Jan 2022
Information Technology Project Manager
Zürcher Verkehrsverbund
Technical project lead for digital platforms, web infrastructure, and strategic IT initiatives at ZVV.
- Led the technical project management of the AEM CMS cloud migration for zvv.ch
- Delivered NOVA connectivity to Switzerland's central public transport platform
- Managed the SwissPass login implementation and migration of ZVV logins to the SP IdP
- Evaluated and implemented web analytics tooling (AT Internet)
- Led the technical redesign of the timetable frontend and its system integration
- Redesigned the leisure app including mobile applications to enhance user experience
Jun 2016
Application Manager / Product Owner
Zürcher Verkehrsverbund
Product Owner accountability for ZVV web applications, encompassing operations, KPI governance, and process optimisation.
- Coordinated development in the Product Owner role across the full lifecycle — from requirements clarification and concept design through to testing
- Developed a customer-centricity strategy to drive successful onboarding of new clients
- Defined and tracked KPIs to measure the impact of implemented changes
- Introduced PDCA and Value Stream Mapping to streamline operational processes
- Planned and executed the SharePoint and Teams rollout immediately prior to the pandemic
- Rolled out chat, chatbot, and co-browsing capabilities within ZVV Contact
Jan 2019 – Dec 2021
Digital Innovation Consultant
TeleLocher AG
Planned and implemented a digital multi-channel strategy alongside the integration of smart home and ICT multimedia solutions for enterprise clients.
- Planned and executed a digital multi-channel strategy
- Supported operational teams in integrating complex smart home solutions
- Planned and implemented ICT multimedia solutions for enterprise clients
Mar 2018
Co-Founder | Information Officer
ALPA.one
Co-founder with responsibility for strategic IT project development and innovation management.
- Led strategic planning across IT project development
- Drove continuous improvement of business efficiency
- Spearheaded innovation management to advance product development
Jan 2014 – Mar 2016
Head of Web Development
WebComTV AG
Headed web development operations with project management applying Agile/Scrum and waterfall methodologies, alongside responsibility for requirements engineering and key account management.
- Delivered project management using Agile/Scrum and waterfall methodologies, including structural planning, cost estimation, and resource and financial planning
- Conducted business analysis and authored functional specifications with clearly defined client acceptance criteria covering functional and non-functional requirements
- Produced technical specifications (application and system architecture, software requirements specifications) as well as prototypes and proof-of-concept solutions
- Applied object-oriented analysis and design using UML; created ERM, class, and sequence diagrams
- Frontend development: HTML5 templates on Bootstrap, jQuery, CSS3, JavaScript (OOP), PHP
- Developed CMS modules for Contao, Typo3, and WordPress
Jun 2010 – Dec 2013
Web-Developer
signorell GmbH
Developed websites, iPad, and Facebook applications, and provided support for film post-production workflows and live streaming infrastructure.
- Developed websites, iPad, and Facebook applications across the full software lifecycle — requirements, design, implementation, testing, and documentation
- Managed and optimised post-production workflows within film production
- Delivered workflow improvements across data storage, data processing, and data archiving for film productions
- Ensured data security and data integrity throughout film production (D-IT)
- Planned and installed technical infrastructure for live streaming events, including integration into web applications
- Installed and configured NAS backup infrastructure; provided support for the internal SAN network
Jan 2007 – Jun 2010
IT Service Center Manager
Tele Locher AG
Built and operated custom PC systems, delivered IT consultancy, and planned and installed corporate networks and servers.
- Designed and built custom PC systems
- Provided IT consultancy for private and corporate clients
- Developed bespoke software solutions in the areas of security and networking
- Planned and built corporate network infrastructures
- Installed and configured servers (Wintel, Linux)
- Conceived and delivered the corporate website for Tele Locher AG
May 2007 – Aug 2008
Service & Support Agent
Mister Q AG
Provided application and system support for Windows and Mac environments, and designed websites, newsletters, and print materials.
- Delivered application and system support for Windows and Mac environments
- Installed and maintained workstations, peripherals, networks, and communication devices
- Received, triaged, and advised on fault reports covering hardware, software, and communications
- Delivered software training in business and photo editing applications
- Designed websites, newsletters, and print materials for corporate clients
Jan 2022
Information Technology Project Manager
Zürcher Verkehrsverbund
Technical project lead for digital platforms, web infrastructure, and strategic IT initiatives at ZVV.
- Led the technical project management of the AEM CMS cloud migration for zvv.ch
- Delivered NOVA connectivity to Switzerland's central public transport platform
- Managed the SwissPass login implementation and migration of ZVV logins to the SP IdP
- Evaluated and implemented web analytics tooling (AT Internet)
- Led the technical redesign of the timetable frontend and its system integration
- Redesigned the leisure app including mobile applications to enhance user experience
Jun 2016
Application Manager / Product Owner
Zürcher Verkehrsverbund
Product Owner accountability for ZVV web applications, encompassing operations, KPI governance, and process optimisation.
- Coordinated development in the Product Owner role across the full lifecycle — from requirements clarification and concept design through to testing
- Developed a customer-centricity strategy to drive successful onboarding of new clients
- Defined and tracked KPIs to measure the impact of implemented changes
- Introduced PDCA and Value Stream Mapping to streamline operational processes
- Planned and executed the SharePoint and Teams rollout immediately prior to the pandemic
- Rolled out chat, chatbot, and co-browsing capabilities within ZVV Contact
Jan 2019 – Dec 2021
Digital Innovation Consultant
TeleLocher AG
Planned and implemented a digital multi-channel strategy alongside the integration of smart home and ICT multimedia solutions for enterprise clients.
- Planned and executed a digital multi-channel strategy
- Supported operational teams in integrating complex smart home solutions
- Planned and implemented ICT multimedia solutions for enterprise clients
Mar 2018
Co-Founder | Information Officer
ALPA.one
Co-founder with responsibility for strategic IT project development and innovation management.
- Led strategic planning across IT project development
- Drove continuous improvement of business efficiency
- Spearheaded innovation management to advance product development
Jan 2014 – Mar 2016
Head of Web Development
WebComTV AG
Headed web development operations with project management applying Agile/Scrum and waterfall methodologies, alongside responsibility for requirements engineering and key account management.
- Delivered project management using Agile/Scrum and waterfall methodologies, including structural planning, cost estimation, and resource and financial planning
- Conducted business analysis and authored functional specifications with clearly defined client acceptance criteria covering functional and non-functional requirements
- Produced technical specifications (application and system architecture, software requirements specifications) as well as prototypes and proof-of-concept solutions
- Applied object-oriented analysis and design using UML; created ERM, class, and sequence diagrams
- Frontend development: HTML5 templates on Bootstrap, jQuery, CSS3, JavaScript (OOP), PHP
- Developed CMS modules for Contao, Typo3, and WordPress
Jun 2010 – Dec 2013
Web-Developer
signorell GmbH
Developed websites, iPad, and Facebook applications, and provided support for film post-production workflows and live streaming infrastructure.
- Developed websites, iPad, and Facebook applications across the full software lifecycle — requirements, design, implementation, testing, and documentation
- Managed and optimised post-production workflows within film production
- Delivered workflow improvements across data storage, data processing, and data archiving for film productions
- Ensured data security and data integrity throughout film production (D-IT)
- Planned and installed technical infrastructure for live streaming events, including integration into web applications
- Installed and configured NAS backup infrastructure; provided support for the internal SAN network
Jan 2007 – Jun 2010
IT Service Center Manager
Tele Locher AG
Built and operated custom PC systems, delivered IT consultancy, and planned and installed corporate networks and servers.
- Designed and built custom PC systems
- Provided IT consultancy for private and corporate clients
- Developed bespoke software solutions in the areas of security and networking
- Planned and built corporate network infrastructures
- Installed and configured servers (Wintel, Linux)
- Conceived and delivered the corporate website for Tele Locher AG
May 2007 – Aug 2008
Service & Support Agent
Mister Q AG
Provided application and system support for Windows and Mac environments, and designed websites, newsletters, and print materials.
- Delivered application and system support for Windows and Mac environments
- Installed and maintained workstations, peripherals, networks, and communication devices
- Received, triaged, and advised on fault reports covering hardware, software, and communications
- Delivered software training in business and photo editing applications
- Designed websites, newsletters, and print materials for corporate clients
Education
Executive Modul – Advanced Management Program · in Management
Oct 2024 – Dec 2025HWZ Hochschule für Wirtschaft Zürich
Zürich, Schweiz
Master of Advanced Studies (MAS) in Digital Business · in Digital Business
Sep 2017 – Dec 2021HWZ Hochschule für Wirtschaft Zürich
Zürich, Schweiz
Certificate of Advanced Studies (CAS) in Digital Finance · in Digital Finance
Sep 2017 – Dec 2021HWZ Hochschule für Wirtschaft Zürich
Zürich, Schweiz
Certificate of Advanced Studies (CAS) in Digital Leadership · in Digital Leadership
Sep 2017 – Dec 2021HWZ Hochschule für Wirtschaft Zürich
Zürich, Schweiz
Certificate of Advanced Studies (CAS) in Disruptive Technologies · in Disruptive Technologies
Sep 2017 – Dec 2021HWZ Hochschule für Wirtschaft Zürich
Zürich, Schweiz
Business Data Processing Specialist mit Bachelor-Abschluss · in Wirtschaftsinformatik / Betriebliche Datenverarbeitung
Nov 2013 – Dec 2016IFA (Institut für Finanz- und Rechnungswesen)
Schweiz
Applikationsentwickler EFZ · in Applikationsentwicklung
Oct 2010 – Jun 2013WISS Schule für Wirtschaft Informatik Immobilien
Schweiz
Certifications
CAS Digital Leadership
HWZ Hochschule für Wirtschaft Zürich
CAS Disruptive Technologies
HWZ Hochschule für Wirtschaft Zürich
CAS Digital Finance
HWZ Hochschule für Wirtschaft Zürich
EXIN Cloud Computing Foundation Certificate
EXIN
EXIN Information Security Foundation ISO/IEC 27002
EXIN
IBAE Business Analyst Foundation
IBAE
Cambridge English: Business Preliminary
Cambridge Assessment English